Park 'N Fly Baltimore provides the customers with free shuttles to and from Baltimore-Washington Airport BWI every three to five minutes, 24 hours a day, seven days a week. The parking lot is secure, gated and well lit. Umbc Bookstore Umbc. Now 2 hours. Garages Street. Sort by: Distance Price. Customers only. Free 2 hours. Catonsville Plaza spots. Asia Plaza. Ingleside Shopping Center spots.
This interview was conducted virtually due to the ongoing pandemic and was allotted 45 minutes. The interviewee was a current student at a competitor university of UMBC who had experience using the bookstore for their school so their expectations of what a bookstore should be like and how it should function were based on that experience and it was very helpful in gauging where UMBC stands as far as industry standards goes. I gave the interviewee around 15 minutes of our time to go through the site on their own and explore the site.
Later on I asked them about their initial thoughts and they mentioned that the site felt "confusing and was tough to look at" they mentioned that the sight was a visual horror because there was a lot going on and most of it did not make any sense as to why it was on the site in the first place. Thereafter, I asked them to perform a few tasks using the think-aloud process and during that task the user was verbally and emotionally frustrated at how long the process of finding a certain merchandise took.
Not only that the user noted that the images for the products were generic and did not reflect the product listed. The images aspect ratio was inconsistent and the color selection option was a checkbox that listed out every color option instead of showing what a specific product would look like. I shared with them my findings from HE and UAR and they agreed that the site was infested with consistency, usability and visibility issues and it'd be better to re-do the whole site instead of making incremental changes to the current one.
Low Fidelity Mockups. The Landing Page:. Quite a few students had mentioned their qualms with the bookstore website stating how annoying it is to have an entirely separate login for the bookstore that does not subside with the existing myUMBC login.
Additionally, with the amount of redundant buttons on the navigation bar and all of landing page, the student's would often end up on the wrong page i. I solved this by make a separate FAQ page listed in the footer of the site for all the informational content and leave the navigation bar simple and to-the point.
My Account Page:. However, I addressed this issue by designing a one-form fits all solution. A guest can use the same login page and use their commercial email while students can just as easily type in their UMBC login and still be able to log in as if it were any other UMBC website. Creating a SSO single-sign on option for ease of use. In addition to this, the page will also serve as a one-stop shop for all the students to find their required textbooks without having to type out and search for their books one by one.
Considering that we are using the myUMBC account it'd make things easier to pull student's registration info and suggest their course materials offering a quick checkout option. There is a lot that can be changed about the UMBC bookstore website and new features can be added but for the benefit of keeping things design focused, the aforementioned are my suggestions to address any and all visual and usability issues that I came across during my research.
The original homepage was a cluttered mess with faux buttons, feedback, and other visibility issues. The new homepage address that issue by making sure that all the navigational information that a user might need is available right at the top.
In addition, I have added a search bar that the current site is missing to make it easier for students or visitors to get to their desired destination. From my interviews and surveys a lot of guest visitors had mentioned how the merchandising options are hidden deep in the maze of a site which deters users from buying from the bookstore so I added the featured items section on the homepage itself to address that issue.
Overall, the redesigned homepage is a complete overhaul aimed to revamp the brand and functionality of the UMBC bookstore. The Login page on the current site offers a singular logon option that both the students and guests have to use and while it may sound better in theory, it hinder's usability and operational efficiency for both students and visitors.
Guests can checkout without having to make an account but have an option to make an account using their third-party email as well. Checkout Process. One of the things that student user's from surveys had mentioned was how difficult the process of finding their required books and checkout process is. This redesign leverages the myUMBC login integration to provide a one click option and the website automatically finds the relevant books based on your registered classes.
Students can easily use the checkbox on the left to added books to their cart which is shown in real time and they can checkout from the same page cutting down the existing 6 page process to just one. Join Behance Sign up or Sign in to view personalized recommendations, follow creatives, and more. Discover Our PhD Program. Admission Requirements Online Application.
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